When I first saw this video I was quite impressed. I laughed hysterically the whole time. Even though I have been traveling, it was a relief to see San Francisco houses again, see drag queens and learn that realtors were creative and brave enough to feature such beloved and entertaining characters in their advertisement. I saw Creative because, I have never thought of combining the two in the United States. Smart idea, eh? I saw Brave because they feature very out characters (who may or may not be gay) but people still bully and torment gays, bisexuals, lesbians and transgender people but all the while San Francisco, again demonstrates it it is a bustling LGBTAlly stronghold of inclusion and diversity. I wish I could be there.
To me this is a sign of the #adfuture. The #adfuture is to me is when people can be featured in various advertisements and marketing without the scrutiny of racial discrimination or fear of being hurt and discriminated against if publicly being involved. Sometimes, growing up in my conservative background with a sometimes discriminatory environment, I feared putting myself out there.
Traveling as a gay man has shown me that I should be weary of my surroundings and be careful of where and how I am open. One can only wonder how much the property in San Francisco costs but the value and power of this advertisment is much more. #adfuture #lgbt #lgbtally #sanfrancisco #blogger #inclusion #diversity #diversify
Read more about it here at SF Weekly